Since 2013, I’ve been working with Camilla Parsons (founder of Outline Editions) to set up an independent illustration agency, Outline Artists. We now represent a number of brilliant image-makers and our clients include Google, Le Meredien, Christian Louboutin, Heal’s, Barneys New York, Transport For London, Hermes, NHS, V&A, Liberty, Triumph, Osborne & Little, Creative Review, Microsoft, Wilderness Festival and Zubrowka.
As well as helping identify and sign talent, my role in the agency includes shaping its brand identity and communications. When required, I also work with our artists to discuss and explore a particular brief in order to deliver the best possible work.
I was invited by Mark Blamire of Print Process to be one of 100 contributors to a project that would see a typographic screenprint created exclusively for the V&A as part of its activity around its David Bowie is exhibition which ran from March 23 to July 28, 2013.
The brief was very straightforward: set the word “bowie” in whatever monotone typographic composition I wanted. Having very recently (at that time) been the best man at the wedding of one of Celia Philo’s daughters (Celia art directed the iconic Aladdin Sane album shot by 60s photography legend, Brian Duffy), I submitted the word Bowie set in a slightly tweaked version of Baskerville - which (while not an exact match) is reminiscent of the custom serif type setting on the Aladdin Sane album. The colour treatment of the type on the album sleeve also makes me think of iridescent, reflective material, which is what the V&A screenprint was going to be produced on – another reason to reference the cover’s typography in my submission to the project.
Other contributors to the project include Jonathan Barnbrook, Anthony Burrill, Crispin Finn, Trevor Jackson, Michael C Place, Emmi Salonen and Cladia Kat and Tony Brook from Spin.
Burgerac + Rob Flowers enamel pins
Another Burgerac + Rob Flowers project that I conceived and produced. We took three of Rob’s illustrated Burgershack characters and turned them into high quality, limited edition enamel pin badges. This involved lovingly art-working the illustrations specially for the format and then working with a specialist manufacturer to produce the pins. I also sourced and worked with other suppliers to create the packaging solutions – for the individual badges and also a rather splendid boxed set of all three.
All the pins were made available through my Burgerac website. The burger pin sold out on National Burger Day 2017!
Shortly after meeting illustrator Rob Flowers in 2011, we worked together to produce a limited edition made-in-the-UK melamine tray featuring the maccy dees inspired artwork that Rob originally created for my Burgermat Show project. The trays were available to buy through my burgerac website.
The show ran at legendary central London music venue and bar, The Social through September and October 2016 and all the artworks were printed as foamex-mounted cut outs that appeared to hover an inch away from the wall.
As well as art on the walls, Rob and I worked together to produce a series of limited edition, high quality products to launch during the show – namely three different enamel pin badge designs and a two-colour screenprinted T-shirt. These were available to buy at a launch event and also via the online shop at burgerac.com.